Blo Salon Represents New Salon Lifestyle
Tuesday, August 17th, 2010
Loading ...James Wheatley had a dream. Like so many hairdressers before him, James too graduated high school, went to Cosmetology school to get his license and then went to work at a salon.
18 years later, James was ready to bring his dream to reality.
Two weeks ago, James dream came true with the opening of Blo Salon in Shelby Township, MI. He struck a deal with the landlord, committed to 2800 sq. ft. (which is huge for a first location) and decked it out with 16 stations. Currently 5 are filled but he has been so busy, he hasn’t had time to interview hairdressers wanting in.
“I never thought it would be so much work,” lamented James to me yesterday while he attended a sold-out Moroccanoil workshop. “I’m working 7 days a week and still can’t catch up,” he said with a smile on his young looking face of 38.
I told him “Welcome to entrepreneurship and the joys of being a business owner. It doesn’t get easier.” James reveled in his newfound responsibilities and gushed that he couldn’t wait to open his second location.
On the product side, James went with Kemon color, label.m (he had to reorder after 2 days), Moroccanoil and Michael O’Rourke. Personally loving the fact he was pretty much TNG exclusive, I asked him why after being the in the business for 18 years he chose those brands. “I’m not looking to compete with retailers and I want to offer my customers something that’s not everywhere. I love Kemon HD color and the fact that label.m isn’t anywhere (including our Shelby store), makes it that much better.”
Blo Salon represents the new salon lifestyle that will help move our industry forward in a very important way. In times of doom and gloom, it’s so refreshing to see the likes of a James excited for the future. Here’s one dream that we all hope never ends.
Happy Tuesday!
