Chicago Beauty Show
Wednesday, March 24th, 2010This weekend is the Chicago beauty show currently known as the ABS (America’s Beauty Show) but for most of us, it will always be the Midwest Beauty Show. And compared to other shows, this name is best fitted.
For years the show occupied the underground levels of the Hyatt on Wacker. It then went to McCormick Place where the costs were prohibitive and then settled at the Rosemont Convention Center next to O’Hare. Hotels had covered air walks so you didn’t have to worry about the weather. Rosemont itself is a pit but convenient for the show.
Now that it’s back at McCormick Place, the show seems like a grain of sand on the beach. And it’s expensive to participate in. Nevertheless, The Industry Source will be there featuring Forever Natural, Pavilion, and thebeautybook. Since most people come for bargains, we decided to have the best bargain of all: 25% all purchases. Just come by the booth, place your order and save a lot of cash. We’ll ship to your salon at no extra charge.
I’m very excited about Forever Natural. We will be demonstrating it all day and while we are sold out of FN lights, we will be offering an amazing price of $100 for both the light and kit. We expect lights to be in stock early April.
The Pavilion will be featuring its name plate items that have been its biggest sellers. And show pricing makes them more than affordable. As always, we will be selling the floor models below cost at the end of show.
Why the ABS show is still 3 days, no one has any idea. Saturday is dead and Sunday is still the best day. We’ll be there all 3 days so if you are coming, be sure to stop by our booth #3000 and say hello or stock up and save big.
Happy Wednesday!

