Bottled water is a multi-billion dollar business. Water is free. It rains, water flows, water is bottled. Now I’m going to do the same thing with snow. I’m going to get Dow Chemical to come up with the technology to store snow in its true form so it doesn’t turn to ice or shrivel up and like ice cream, can be stored for years without being opened.

Just think of all the things you can do with snow. Walmart and Target will sell it in their warm climate stores. Schools will use it for art class. A new sport, snow ball throwing, can be added to the Olympics. Dr. Scholl’s can sell it as a cold compress for sore muscles since it’s already frozen.

Coke can use it to sell Frozen Cokes available for home consumption. I even have an idea for it in spas: Ice cold wraps. The body is insulated with a rubber sheet and then covered with snow. The body cools down causing total relaxation, anti-aging and total relief.

I know Wolfgang Puck and Emeril will use snow in recipes from appetizers to desserts. A whole new dessert featuring snow pies will emerge.

Snow will also come in different flavors and since it will be pure, can be eaten. Mom’s can pack snow into their kids lunch boxes for a truly wholesome snack and kids will drink more water because of it.

There are so many more possibilities. I can write about more but I’m off to the patent office to get my patent before someone else does.

Wait. Aspen is calling me. “Mr. Gaynor, we heard about your idea about snow for sale. As you know, we are the world’s most famous ski resort and we want to market Aspen Snow at a premium price. Can you assist us in this project?”

And so it begins. Designer snow.

Happy Thursday!