CTS Beach Party November 20
Thursday, November 4th, 2010
Loading ...The 2011 tanning season is underway. The tanning expo in Nashville two weeks ago was well attended and there was a tinge of optimism in the room. The CTS booth was crowded with tanning salon owners looking for new ways to increase sales and profits.
New Sunshine, makers of Designer Skin, Australian Gold, Swedish Beauty and other brands announced more than 35 new products. After reviewing their product line-up, I have to give them credit for once again coming up with out-of-the-box thinking when it comes to packaging, brand names and ingredient usage. It is truly amazing what they come up with and how they pull it off. Strategically, they now have several products over the $100 price point. WOW!
The 2011 CTS catalog will be mailed out next week. It will contain the full compliment of New Sunshine products and I assure you this is their best season yet. If I was a tanning salon owner, given all the benefits of being a Premier salon, I couldn’t imagine not devoting most of my retail space to their products.
Saturday, November 20 is our annual Beach Party. New this year is salon employee training takes place November 19 so those not needing the training won’t be bothered on Saturday. New Sunshine will be on hand to talk about all their new products and the CTS team will offer special new season packages, give-aways on lamps and much more. Tickets are complimentary but must be ordered in advance.
Like the rest of the economy, the indoor tanning business has been difficult. But if any indications from the tanning show come to light, we should see a turn for the better in 2011. And with the election results in and the FED pumping another $600 billion into the system, 2011 should be the best year in a long time. Let’s hope!
Happy Thursday!
