THE CEO’s BLOG
Looks like the optimistic forecast for 2017 is in high demand: Small businesses and consumers are expressing optimism not seen in more than 20 years. This is totally unprecedented and very reminiscent of when Reagan became president. Reagan led America to a 20-year surge in manufacturing, productivity and economic prosperity. Now for the first time since Reagan, Trump has the ability to do the same thing. This could be very exciting. Now if someone could just turn off his Twitter account.
Everyone is loving thebeautybook Spring 2017 edition. They love the cost savings, they love the new products and they love our rewards program. I have never seen so many new products take off so quickly. Some of my favorites spa products include:
Ginger Lily Farms Island Tranquility Fizzy Bomb is already going to be a best-seller. Not only does it look cool, green tea extract and lemongrass make it a delightful experience.
Ginger Lily Farms Botanicals Buttercup Bath Creamers melt in the bathtub and create the ultimate bathing experience. We are almost sold out.
Ginger Lily Farms Botanicals Natural Candles are yummy and burn up to 6.5 hours. They arrive later this week. I also love the new Chocoholic and Strawberry Shortcake butters and scrubs.
Pure Himalayan Salt Works Salt Dome warms up hands and feet creating a soothing and warming sensation. Our best-selling salt lamps are coming back into stock after a sold-out holiday season. And have no fears, our salt lamps were not recalled. We do not use dimming switches and our units are UL listed.
ForPro Premium Eyelashes are the best quality and they should be in later this week.
Beauty Mask Works 24K Gold masks are the hot item in masks for 2017. First delivery sold out but more coming in next week. Anything 24K is hot and the packaging and quality can’t be beat.
Sonic Tool Works Zippy Epilator is just the cutest little thing to remove hair from all parts of the body. Waterproof so can be used in the shower. Smooth skin never came so easy.
ForPro PUR Cotton Wipes are sure to be the best-selling new item in the cotton category. I have never seen a product like this and for women who are constantly applying and removing solvents, crèmes and lotions to their face and body, this will be their new best friend. Bye-bye tissue.
Next blog will talk about fav new products in the nail and hair categories.
The Millennial generation is the biggest generation in American history and 20% larger than us Boomer’s. Nearly half live with their parents (up to age 34) and nearly 40% won’t get married. However for those not living at home they do like to live together and get this: It is OK to have a baby without getting married. It will be interesting to see how these trends play out. With Trump, they have the potential no other generation has been able to achieve. And believe me, us Boomer’s have achieved lots.
Voice is the new fingerprint. Within five years we will able to do just about everything using our voice from unlocking doors, to ordering on Amazon (which you can do now), to paying a bill. Amazon Echo is just the start of things to come and soon Alexa will be everyone’s BFF. However if I have anything to do with it, it will be EMMA!
A report just came out that 7% of salons shut down in 2016. No surprise there. And as this trend continues, look for franchise salons to continue to flourish.
If I was a Millennial, one area that I would focus on is launching an Uber type APP for salons and spas. I can’t tell you the specifics but extra capacity equates to dollars. And speaking of Uber, they only lost $800 million last quarter.
Are you ready for $10 coffee? Howard Schultz thinks so.
January is half gone. Did the first half go by fast? I guess if you were a Detroit Lions fan, it has gone by excruciating slow. Got to love Aaron Rodgers though.
©2016 Larry Gaynor. All rights reserved.